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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Qualification: The sales rep learns more about the company, their customers’ pain points , and asks questions to see if they meet the basic requirements to purchase the product (BANT is a popular sales qualification method but several other sales methodologies are used to qualify). How will you use content to sell them?

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. Applying a sales methodology to your selling gives you a tried and true advantage, and enables you to plan your work and work your plan. SalesTruth. Mike Weinberg.