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37 LinkedIn Social Selling Stats You Need to Know

Hubspot Sales

Not only has personal social media usage been on the rise, but professional social media usage has become more prevalent as well — and the field of sales is no exception. With so many teams now focusing on inside sales, using strategies such as social selling to connect and win over customers are more important than ever.

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Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

The most common response I get when I ask managers where they sell is a broad vertical-market answer like “health care” or “financial services.” This is too abstract for determining sales tasks and channels requirements. Buyers can gather much pre-sale information via an online search.