An Open Letter to Social Sellers Everywhere
Tony Hughes
FEBRUARY 22, 2018
From my lens, relying on lead-gen vaporware widgets or content strategy alone is why only 60% of sales people hit their quota. Challenger Selling has been misinterpreted as hubris toward the powerful which will just get you delegated down to who you sound like: a transactional telemarketer. That's the mouse clicking.
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