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Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

Managing a dispersed sales team is a unique challenge. The secret is modern sales enablement. Today’s winners are mastering virtual selling with an up-to-date approach to content, tools, and knowledge to help their sales teams succeed. To find out more, I sat down with Allego’s Sales Enablement Director Mary Charles.

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Sales Learning: What Do Salespeople Want?

Allego

Sales training and enablement teams allocate 90% of sales learning resources to formal training programs that involve flying in geographically distributed reps for marathon PowerPoint presentations. Yet, sales organizations persistently repeat this pattern. Talk about training and how you’ve changed it.

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