3 Revenue Kickoff Trends to Follow in 2025 (and 3 to Ignore)
Mereo
SEPTEMBER 25, 2024
KICKOFF TREND 1: REVENUE IS KING The shift from sales-only kickoffs to revenue kickoffs started in 2023 and the “concrete is drying,” as the saying goes, on this go-to-market transformation for most leading selling organizations. BUT IGNORE THIS: Revenue growth as the only measurement of success for training is a slippery slope.
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