Re-Engineering Your Revenue Supply Chain to Avoid the ‘Amazon Effect’
Sales and Marketing Management
SEPTEMBER 7, 2017
attempts to successfully prospect a stranger – a 74 percent increase since 2010 when prospecting required just 4.7 To counter this macro change in buyer behavior, companies that rely on B2B sales are re-engineering their revenue supply chain. Re-engineering the Sales Process. It now takes an average of 8.2
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