Remove about testimonials
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Homicide Detective Makes Best Case for Sales Process

Understanding the Sales Force

Although this is an article about sales process, the first two paragraphs have more to do with religion than sales. Wallace shared a story about the time he was shot at a traffic stop. To fully understand this powerful analogy, you’ll want to read the next three paragraphs and allow me to make my case. It will be worth it!

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[New Book Alert] Carole Mahoney’s Must-Read Strategies for How to Put Your Buyer First

No More Cold Calling

Business book testimonials are all the same. I often wonder if the testimonial writer actually read the book. I’m not going to tell you any of that about Buyer First: Grow Your Business with Collaborative Selling , a new book by Carole Mahoney. What do buyers really want? I’ve been saying the same thing for years!)

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Improve the Conversation About Your Brand with Better Testimonials

Leading Results Rambings

Customer testimonials add credibility to your brand. The heart of a good testimonial is a story, and nothing captures emotion like a story. Stories are scientifically proven to pull us in and make us feel something, and 89% of B2B marketers consider testimonials a powerful marketing tool.

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Showcase Your Expertise & Win Clients: Using Case Studies for Effective Lead Nurturing

BuzzBoard

In the fiercely competitive domain of digital marketing, testimonials for agencies often act as a tipping point for potential clients. These testimonials form the backbone of social proof marketing, and their inclusion in your marketing repertoire can truly distinguish you from your competition.

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Guest Post: Opportunity Lost: What Don’t Your Testimonials Say About You?

Engage Selling

The website testimonials that are supposed to say everything about the products and services they recommend, but really end up saying nothing. But if a testimonial lacks a basic level of social proof , it does more harm than good. Is the information in the testimonial qualitative, quantitative, or a bit of both ?

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How Should I Choose a Reputable Digital Marketing Agency for my Small Business?

BuzzBoard

Addressing Fears About Trust Issues in Digital Marketing Agencies Overcoming fear and skepticism toward digital marketing agencies is a common concern for small and local businesses. Therefore, decision-makers at these organizations should focus on client testimonials, case studies, and agency transparency.

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The Truth About Testimonials

Engage Selling

Could your testimonials actually be repelling your potential buyers? If your testimonials don’t contain the proper elements, not only will people not buy from you, but you’ll also […]. The only problem?