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How Oracle Thrived in the 2008 Recession, Even with Missed Revenue Opportunities

SBI Growth

The real estate market is flush. The year is 2007. Stocks are booming. Getting a loan has never been easier. Companies are investing in themselves, growing their businesses, and increasing shareholder value. Now fast forward to 2008. The real estate bubble.

Oracle 215
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Oracle Taught Me Customer Service Can Help Align Sales and Marketing

Jeff Davis

It was such a pleasure being invited to attend Oracle's Modern CX conference this past week as a marketing influencer. I was really interested in understanding how the principles of customer service (CX) could be applied to helping B2B organizations align Sales and Marketing. create togetherness.

Oracle 54
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Enterprise sales lessons: How I almost closed Google, Intuit & Oracle

Close.io

Enterprise sales can be a treacherous territory if you’re an inexperienced startup founder. We didn’t know about enterprise sales. So we did it: we decided to go B2B and try the enterprise sales route. I still remember thinking “everybody says enterprise sales is so hard… this isn’t hard. Oracle broke our heart.

Oracle 53
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MQLs? Aligning Marketing Metrics with Revenue Goals

Sales Hacker

Those three little letters that can stir up so much debate in the marketing and go-to-market world. What I mean by MQLs is Marketing Qualified Leads. Now, let’s take this idea and apply it to the world of marketing metrics. Can also be responsible for PQLs, if there is a sales motion to upsell self-serve. . ➝

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Is This an Example of Succeeding or Failing at Inside Sales?

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Yesterday I was in the office, preparing for the today''s formal introduction of Objective Management Group''s (OMG) award-winning, new and improved, fourth generation, Sales Candidate Assessment ( View the 25-minute Webinar here ) when the phone rang and I answered.

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[Podcast] How Oracle Built its Sales Enablement Function from the Ground Up with Roderick Jefferson (Episode 8)

Mindtickle

In this 18 minute interview Jefferson outlines: His formula for creating an effective sales enablement function from scratch; How sales enablement can earn a seat at the executive table; and. How sales enablement can help businesses adapt to the challenges of managing successful multi-generational sales teams.

Oracle 52
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[Podcast] How Oracle Built its Sales Enablement Function from the Ground Up with Roderick Jefferson (Episode 8)

Mindtickle

In this 18 minute interview Jefferson outlines: His formula for creating an effective sales enablement function from scratch; How sales enablement can earn a seat at the executive table; and. How sales enablement can help businesses adapt to the challenges of managing successful multi-generational sales teams.

Oracle 52