Combating Disengagement: What can be done about workers’ lack of interest in their jobs?
Sales and Marketing Management
FEBRUARY 26, 2019
Author: Paul Nolan An executive at a Fortune 1,000 company recently kicked off a summit for several hundred of the company’s content strategists, project managers and digital marketers with a story about an experience he had only days before at his neighborhood Starbucks. Craving engagement. It has no quarterly or annual goals. Does it work?
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