Zoominfo

AUGUST 12, 2018

Each video tells a story of a seemingly average person showing their heroism through extraordinary customer service. With Genesys’ exceptional storytelling, they targeted audiences interested in actual humans in service positions rather than state-of-the-art AI and bots systems. Before this book, the term simply didn’t exist.

Examples 130

Examples B2B Marketing Inbound 130

Sales Hacker

AUGUST 1, 2018

By 2020, experts predict 204.8 billion customers will be hooked up via VoIP. The good news is businesses no longer have to rely on one local utility provider for their phone service. Accredited with the Better Business Bureau since 2009, 8×8 has an A+ rating but no positive reviews. The company rates 3.6

Scale 51

Scale System SalesForce NetSuite 51

Sales Hacker

OCTOBER 7, 2021

Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. What is one a-ha moment you’ve had in your sales career? Margaret is a sales executive turned founder.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130