article thumbnail

PODCAST 150: Driving Sales Home: Tips From an Auto Dealership with Michelle Benfer

Sales Hacker

And he really worked the referrals. He really worked his referral business so that was pretty interesting. Michelle Benfer: I started in media in 2002, and I started in SaaS in 2013. If the market takes a downturn and you’re impacted, do you have a remediation plan? The best sales guy had keen product knowledge.

Hubspot 59