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PowerOpinions: Making Lead Scoring a Success Part 1 [Expert Advice]

Pointclear

My question to you and top industry experts is this: As we enter the second half of 2015, have companies made the adjustments necessary to utilize lead scoring or is the status quo killing results? Buyers are spending more than half their time self-educating using third-party sources (search, blogs, review sites etc.)—none

Lead Rank 100
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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Social media ads represented 14% of digital ad spend in 2015 according to Hootsuite , and that number is on the rise. million in 2015 to well over $35 million by 2017. Twitter, for example, already demonstrates this increase, with ad revenue increasing 60% year-over-year from Q3 2014 to Q3 2015.

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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Social media ads represented 14% of digital ad spend in 2015 according to Hootsuite , and that number is on the rise. million in 2015 to well over $35 million by 2017. Twitter, for example, already demonstrates this increase, with ad revenue increasing 60% year-over-year from Q3 2014 to Q3 2015.

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How B2B Buyers Search for Tech Solutions

Tenfold

The Salesforce’s Pardot survey, 2013 State of Demand Generation Report, claims that 71.7 But, consider too that in no part of their buyer’s journey are you able to influence and educate. 76 percent of these say that they will include content marketing allocation by 2015. This share spans across a variety of channels.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Every industry needs sales so the education you receive working in this role can be immense. Our gender-based education stereotypes have pushed women to be less confident in their abilities than men, and therefore to be less vocal about their achievements or opinions. Your sales career project has ups and downs. Dani Buckley.

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