article thumbnail

Earn Brand Preference by Satisfying the Information Needs of Your Prospects

SBI Growth

Today’s show will demonstrate how to earn brand preference by satisfying the information needs of your target customers and prospects. To follow along, download our 10th annual workbook, How to Make Your Number in 2017. Flip to the marketing strategy section of the.

Workbooks 120
article thumbnail

9 Sales Trends to Watch for in 2018

Circleback

2017 is finally over. ABM has now been there long enough to creep into all aspects of a B2B marketer’s workbook. The prospects are all over the place nowadays, and technology has completely disrupted the retail industry. Some assumptions have turned out to be true, and others have simply fallen flat.

Trends 20