The Rise of 'K-everything': How Culture Fuels Business Growth
Hubspot Sales
JANUARY 12, 2024
Their rankings are from different categories, beauty and apparel. Source: Google Trends, six-months rolling average. In 2023 the country saw 6.5m+ foreign visitors – the government aims to triple that number and attract $24.5B of funds injected in 2023. Anything for that beautiful glass skin. in tourism revenue this year.
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