article thumbnail

The Rise of 'K-everything': How Culture Fuels Business Growth

Hubspot Sales

Their rankings are from different categories, beauty and apparel. In 2023 the country saw 6.5m+ foreign visitors – the government aims to triple that number and attract $24.5B in tourism revenue this year. of funds injected in 2023. Get more business ideas and trendy data in our weekly Trends Newsletter. Hefty goal?

Tourism 112