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PODCAST 56: Drafting an ABM Strategy That Works w/ Alon Waks

Sales Hacker

This week on the Sales Hacker podcast, we speak with Alon Waks , VP of Marketing at Bizzabo. If you missed episode 55, check it out here: PODCAST 55: How to Ensure 500 Pieces of Sales Advice Get Executed by Your Sales Team w/ Travis Huff. How ABM is a team sport. Subscribe to the Sales Hacker Podcast.

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Marketing vs. Sales: Their Major Difference and How They Work Together

Tenfold

Business guru and well-known provocateur Tom Peters once addressed a crowd of over 400 sales and marketing executives saying : “I hate sports analogies. To properly understand the difference between sales and marketing, however, another analogy seems more suitable: that of musical theater.

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Why Specificity Matters for Lead Generation

No More Cold Calling

Or perhaps someone who loves sports and outdoor adventure. Sales teams also know exactly what they want in their ideal clients, but they rarely get this specific. Ivan Levison, who penned my guest post for this month, knows a thing or two about how the words we use can move a sales process forward or derail it. About the Author.

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

We have prepared the roundup of the best sales blogs just for you! “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive. . “ Blogging is to writing what extreme sports are to athletics: more free-form, more accident-prone, less formal, more alive.