article thumbnail

Sales Proof of Concept (POC): 5 Ways to Drive More Revenue

Sales Hacker

The differentiated offering starts from the initial seller to buyer experience, attention to the evaluation, follow-through, delivery, and that the product works as advertised. This element of up-leveling our team’s performance delivered more wins.”. Mastering Technical Sales: The Sales Engineer’s Handbook by John Care.

article thumbnail

Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. There are only about 10–15 books in each discipline, so you can easily read up on the books you’re likely to need or want. The Sketchnote Handbook. Whether or not you learn them and follow them will make or break your career. The Transparency Sale.

article thumbnail

Outbound Lead Generation: Proven Strategies & Tips

SalesHandy

However, consider the following scenarios: The quarter is nearly over and you need to achieve your KPIs. The general outbound lead generation process looks like this: Leads are identified through the Ideal Customer Profile (ICP) that your sales and marketing teams have drawn up. We don’t require an outbound lead generation strategy.”.