Marketing Accountability: Can Sales Afford Not Knowing the ROI on Marketing Spend?
Sales Hacker
SEPTEMBER 13, 2021
How to pivot effectively toward an accountable way of working. So far, so good as with an average deal size of $1150 and a 25% gross margin; the total investment of $235,000 will be recovered with a ROI of 29%. This brings us to another point: marketing and sales alignment. The risk associated with the investment.
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