Pipeliner

MAY 28, 2021

For marketers, the old approaches to brand and product promotion are no longer relevant, and marketing channels that were considered novelties in the past are already well-entrenched. However, the way you use inbound marketing channels will set you apart from your competitors and increase your brand recall and revenue.

Inbound 52

Inbound Webinar Metrics Company Lead Rank 52

Sales Training Advice

JULY 30, 2012

While it’s true that networking, referrals, and other relationship-oriented marketing strategies are superior ways to build a professional services business in the long run, the problem can lie in that word “long.” How can you get started building your prospect list and jump-start your marketing? Here are 25 ideas.

Prospecting 40

Prospecting Hoovers Referrals Jigsaw 40

BuzzBoard

JANUARY 3, 2024

Such cold calls not only fail at balancing customer demand with market competition but also promise a daily dose of instant annoyance. Artificial Intelligence now empowers marketers to pivot from scripted, non-relevant tactics to highly tailored communications through meaningful personalization on the go.

Cold Calling 98

Cold Calling Top of Funnel Small Business Small Business 98

BuzzBoard

DECEMBER 6, 2023

Such cold calls not only fail at balancing customer demand with market competition but also promise a daily dose of instant annoyance. Artificial Intelligence now empowers marketers to pivot from scripted, non-relevant tactics to highly tailored communications through meaningful personalization on the go.

Cold Calling 52

Cold Calling Top of Funnel Small Business Small Business 52

Close.io

OCTOBER 28, 2019

Well Robert Frost would be deeply frustrated with my answer, because when these two marketing strategies diverge in the woods, I pick both. With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media. So who wins the battle?

Paid Content 64

Paid Content Outbound Inbound Top of Funnel 64