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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

Most sales training focuses on prospecting , lead nurturing, and closing techniques. In other words, the things a sales rep needs to know to attract new customers. Retention Increases Customer Loyalty Studies also show that customer retention generally leads to higher spending amounts.

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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

Most sales training focuses on prospecting , lead nurturing, and closing techniques. In other words, the things a sales rep needs to know to attract new customers. Studies also show that customer retention generally leads to higher spending amounts. But what should a seller do after securing a new buyer?

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The Best Sales Glossary for Sellers

Mindtickle

B2C transactions typically occur through various channels such as online platforms, retail stores, or direct sales, and focus on meeting the specific needs and preferences of individual consumers. BANT BANT is an acronym commonly used in sales to qualify and assess potential leads or prospects.

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Inbound or outbound sales—which one should you focus on?

Close.io

The prospect initiates the contact, and that could be as simple as submitting their email for a free ebook, and then later an inbound sales person might email or call them. With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media.

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38 Most Dynamic Women in Sales (The 2019 Edition)

Sales Hacker

I had to let go of my well-trained staff and focus on healing. In 2018 I seized the opportunity to lead a marketing organization after spending the previous 11 years in sales. . The early days were spent learning — late nights, weekends, and early mornings, you could find me listening to podcasts, reading books, and studying numbers.

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