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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Do you need to develop or sharpen your team’s analytics skills? I like numbers when I want to look at quantitative data from a sales manager role, but the power of storytelling is way underrated,” says Carter Young, director of sales training and operations at SaleScout Data Solutions, a B2B sales intelligence provider.

Marketing 226
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The Future of AI for Sales (And How to Prepare for It)

Sales Hacker

For instance, marketing language software — powered by machine learning — helped JPMorgan Chase increase headline clicks by as much as 450%. None of those parameters were discernible by splitting up companies by industry, location, revenue, or other traditional classifiers. AI Use Case #3: Training. Communication.