B2B Guide to Brand Storytelling (With 9 Great Examples)
Zoominfo
OCTOBER 5, 2021
Brand storytelling is a staple of B2C content marketing, but it’s less common in the B2B world. Simply reach out to top customers and ask if they’re willing to talk about their success with your product—just as you would for a case study. Salesforce makes good use of customer case studies to tell its brand story.
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