Remove Banking Remove Lead Nurturing Remove Prospecting Remove Trade Show
article thumbnail

What is Data Normalization & Why Should You Care?

Zoominfo

Here are three common normalization problems: Web forms: For many organizations, most prospect and customer data is collected through web forms. This means two prospects who both have a job title of “Director of Sales” could fill out the form “Dir of Sales” and “DOS” respectively. There’s a reason for the rampant market adoption.

Data 113
article thumbnail

8 Getting Sales Enablement Right to Increase Results with Dave Brock, CEO of Partners in Excellence

Markempa - Inside Sales

For example, marketing may call it lead gen, lead generation, or inbound sales might call it prospecting, social selling, etc. He was getting leads from marketing, they weren’t helping. He was prospecting, trying to figure out how to cold-call, etc. You have to prospect. It’s a really tough job.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The insider’s guide to choosing the best CRM for your sales organization

OnePageCRM

Prior to using a CRM, they had no way of knowing who had previously reached out to prospects. The resulting sales process resulted in an 84% increase in lead traffic for the company. Think for a moment, can you remember the names of all your customers and prospects? It’s time they could be on the phone selling to a prospect.

CRM 49
article thumbnail

Choosing the best CRM for sales [Insider’s guide]

OnePageCRM

Prior to using a CRM, they had no way of knowing who had previously reached out to prospects. The resulting sales process resulted in an 84% increase in lead traffic for the company. Think for a moment, can you remember the names of all your customers and prospects? It’s time they could be on the phone selling to a prospect.

CRM 39