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Sales Talk for CEOs: How to Become a Trailblazer in a New Market with Amy DuRoss (S2:E9)

Alice Heiman

Amy DuRoss is the co-founder and former CEO of Vineti , an enterprise software platform for personalized cell and gene therapies. Watch the podcast below or on our YouTube channel. Amy is a long-time leader in biotechnology innovation. So, what’s it like to start and build a company in a brand new category? About Our Guest.

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Sales Leads – How to Tame a Unicorn

Cience

The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Channels of the outreach. Timing (including SDR hiring, training and ramping).

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The Magical High-Quality Sales Lead — How to Tame a Unicorn

Cience

The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. Here are the conditions: You have a biotechnology company that produces a unique product enabling faster DNA sequencing. Channels of the outreach. Timing (including SDR hiring, training and ramping).