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Social Marketing Is Not Social Selling

Increase Sales

If we understand marketing is to attract attention (better yet positive awareness) and to begin to build relationships (consideration), then we can appreciate social media is a new channel or channels to attract attention and build those relationships. If you want to increase sales, then: Develop your social media channels.

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Selling is Social, Duh!

Increase Sales

With all the buzz around social media and how the 21st century business marketplace has dramatically, there appears to be this very obvious disconnect: Selling is social. This for me is a blinding statement of the obvious and not anything new or revolutionary within the sales training coaching world. a few weeks ago.

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Old School Marketing Beliefs Are a Barrier to Business Growth

Increase Sales

What these individuals fail to realize is that social media even though a different channel is old school marketing with just a different twist. For example on LinkedIn, you can integrate traditional marketing such as direct mail by sending LinkedIn emails. Worldwide Coaching Magazine , the Netherlands, available on iTunes.

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The Big Lie About Social Selling

Increase Sales

Unfortunately a lot of small businesses are buying into this lie and spending their hard earn profits. Marketing involves channels to distribute the message. Direct mail. Business to business networking. Social selling is a lie, a rather big one at that. Yes I said it, it is a lie. Newspapers.

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Marketing Goes Way Beyond Paid Advertising

Increase Sales

Today the landscape has dramatically changed and for the better if you are a small business. Direct mail. Paid advertising from local media to sponsorships for local business to business (B2B) events. Promotional items including brochures, business cards, pens, logo wear, etc.

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Average Sale/Selling Price (ASP) is a term that may refer to 1) the average price of a product in a given market or channel or 2) the price a certain class of products or services is commonly sold for. Business Development Representative. Channel Partner. Channel Sales. Direct Mail. Direct Sales.