Channels Construction Social Selling Trade Show 
Sales and Marketing Management
FEBRUARY 8, 2021
“We really need to rethink the back-slapping good guy who sells these things personally with a handshake,” Westerman says. “We We need to rethink what that person’s role is if so much more is moving through a digital channel. They’re taking responsibility now for what the salespeople can’t do, and that’s digital selling.
KO Advantage Group
DECEMBER 2, 2021
Social Selling. Social selling has strengthened over the last several years, with forced work from home being the major catalyst most sales professionals needed to embrace the opportunities that come with it. People who are maximizing this opportunity will find themselves a part of 10 or more channels.
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