PowerViews with Bob Thompson: Evolving from RPM 1.0 to RPM 2.0
Pointclear
SEPTEMBER 20, 2012
Bob adds, “I’m afraid that companies become so dependent on the technology and content management and lead generation that they’ll forget those basics. Not everybody can write, but there are ways to provide content to other people who are writing like input into articles and white papers. Habit 3: Empower employees.
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