Channels Everest Promotion Tools 
Appbuddy
JUNE 2, 2021
There are a number of good news stories: Most popular marketing channel. Email remains the preferred marketing channel ( 72% of respondents), and this aligns strongly with consumer feedback ( 92% ). Not just offers and promotions. These trends reinforce the popularity of the channel described above. KPI blind spots.
Appbuddy
DECEMBER 14, 2021
However, the increased email volume meant that total website traffic from the email channel was still considerably greater. Since then, email has become the preferred communication channel for marketers and consumers, scoring highly for trust and relevance with consumers, and for measurability and ROI with marketers. Mary : Everest.
Expert insights. Personalized for you.
52 
Let's personalize your content