Pointclear
JANUARY 9, 2014
More leads are better than fewer leads. I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. And today, that consistency needs to reach across channels.
Pointclear
SEPTEMBER 24, 2013
If you have not killed BANT in your lead qualification process, do it now. Start smart and begin focusing on the buying signals and behavior to get a more qualified lead and ultimately more conversions for sales. It’s the studs of an ugly structure for the finishing work that makes it beautiful. Build on it." BANT is dead.".
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Pointclear
AUGUST 21, 2013
In reality, all three channels work together to help each other and I get more catalogs in the mail today than I did in the ’80s. Cold calling is all about generating a list, a script and spending some money and hoping a bunch of leads are produced. Post the introduction of the Internet, some opined that retail was dead.
Pointclear
JANUARY 26, 2012
But what are the most effective outbound marketing channels for kicking off a business relationship? Let me go out on a limb and propose the top five media for your lead generation toolkit. Telephone is great for outbound inquiry generation, as well as lead qualification and nurturing. Every business needs new customers.
Pointclear
JUNE 27, 2011
In 2010, Karen was one of CRN’s "Power 100: The Most Powerful Women of the Channel," and CenterBeam was recognized in 2009 as one of five finalists for the Marketing Department of the Year award by the American Business Awards.
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