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Inc Magazine Gets it Wrong on Consultative Selling

Understanding the Sales Force

They are the ones that appear to be smartasses because they are making the claims and recommendations without benefit of having had a meaningful conversation with their prospects. James is guilty of one of the most common misunderstanding in all of sales - that consultative selling requires salespeople to act like a consultant.

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Navigating the New Email Landscape: Leverage Digital Sales Rooms and Conversation Intelligence to Enhance Seller Effectiveness

Allego

Last month, both Google and Yahoo announced new email authentication requirements for bulk email senders that limit how companies can perform prospect outreach. The traditional notion of exposure to prospects, where sellers could build mind-share, influence buying criteria, and assert the superiority of their solutions, is no longer a given.