InsightSelling through StorySelling
Insight Demand
MAY 12, 2014
Before a meeting, a potential customer downloads, and then watches 11-videos on SAP’s CRM. So if salespeople don’t challenge what customers have learned online with insight, then sales will be forced to follow the customer down the road of commoditization and discounting, because the customer has a limited view of the value of your product.
Let's personalize your content