Remove Demand Generation Agencies Remove 2002 Remove Demand Generation Remove Examples
article thumbnail

Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

Annual growth in hardware sales and services are less, but still healthy at 6.0%. Compared to 2002 where growth was a dismal -31% for system vendors and -18% for service providers, these are happy days. percent of revenue on marketing, while IT service firms spend a paltry 1.1 On average, IT firms invest 3.6