DiscoverOrg Sales

FEBRUARY 21, 2018

All attendants expect to see a return on that investment: leads. Lots of warm leads. We have trade show prospecting down to a science. For walk events, we get about 400 leads per walk event, of which half are “hot” (sales accepted) leads. Set specific prospecting goals. Connect with prospects in the moment.

Trade Show 174

Trade Show Ideal Customer Profile Prospecting Decision Maker 174

The Pipeline

OCTOBER 21, 2011

Here is a piece of film soundtrack music I wrote and recorded in my basement to end with, inspired by Bill Nelson, entitled Mars Warming. Demand Generation. Prospecting. 3 R’s of Prospecting Success. B2B Lead Generation Blog. About Peter Cook. MBA, MRSC C.Chem, FCIPD, FRSA. Book Notice.

Pipeline 237

Pipeline Hiring Top of Funnel Cold Calling 237

The Pipeline

NOVEMBER 28, 2011

Don’t believe me, just watch some old sales training films from the 1930’s and 40’s, and you’ll hear a lot of familiar concepts promoted by the post internet sellers. Demand Generation. Prospecting. 3 R’s of Prospecting Success. B2B Lead Generation Blog. Book Notice.

Buyer 219

Buyer Pipeline Twitter Hiring 219