DiscoverOrg Sales

FEBRUARY 21, 2018

As DisoverOrg’s VP of Sales, I lead our popular Trade Show ROI webinar. I’ve spent 12 years in demand generation and event marketing and know how to avoid the pitfalls (and live my best life). BLOG] How to Use Sales Intelligence for Event Lead Generation. Use sales intelligence data and tools.

Trade Show 174

Trade Show Ideal Customer Profile Prospecting Decision Maker 174

The Pipeline

OCTOBER 21, 2011

Here is a piece of film soundtrack music I wrote and recorded in my basement to end with, inspired by Bill Nelson, entitled Mars Warming. Demand Generation. Sales Tool. B2B Lead Generation Blog. About Peter Cook. MBA, MRSC C.Chem, FCIPD, FRSA. Book Notice. Book Review. Business Acumen. Buying Process.

Pipeline 237

Pipeline Hiring Top of Funnel Cold Calling 237

The Pipeline

NOVEMBER 28, 2011

Don’t believe me, just watch some old sales training films from the 1930’s and 40’s, and you’ll hear a lot of familiar concepts promoted by the post internet sellers. Demand Generation. Sales Tool. B2B Lead Generation Blog. Book Notice. Book Review. Business Acumen. Buying Process.

Buyer 219

Buyer Pipeline Twitter Hiring 219