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WHY IS IT SO HARD TO ACCESS DECISION MAKERS?

Mereo

JULY 14, 2022

According to a past Objective Management Group analysis , only 1% of salespeople new to sales — those often with the onus of sales development — can get past the shield of gatekeepers to access decision makers. Then use this information to create marketing campaigns and related sales enablement tools.

Decision Maker 36
Decision Maker Gatekeeper Ideal Customer Profile Analysis 36
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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

MARCH 2, 2020

By ignoring the muscle of prospecting, many otherwise competent salespeople and sales organizations consistently underperform. The New Handshake: Sales Meets Social Media. Unfortunately, as a whole, sales professionals have been slow to embrace the new technology. Curtis and Barbara Giamanco. Combo Prospecting.

Top of Funnel 141
Top of Funnel Lead Rank Hiring Handbook 141
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