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From Demo to Conversation Part One – Targeting and Lead Development

Sales Overdrive

JUNE 22, 2012

There are many cost effective resources available today for B2B marketing such as Hoovers, Jigsaw and D&B. A few we like include Marketo, Acton and Eloqua. An alternative to buying a list is building one. There are many tools available today for this purpose. Some are more useful than others as a function of your business model.

Lead Rank 29
Lead Rank Lead Scoring Jigsaw Conversion 29
article thumbnail

From Demo to Conversation

Sales Overdrive

JUNE 22, 2012

There are many cost effective resources available today for B2B marketing such as Hoovers, Jigsaw and D&B. A few we like include Marketo, Acton and Eloqua. An alternative to buying a list is building one. There are many tools available today for this purpose. Some are more useful than others as a function of your business model.

Conversion 20
Conversion Decision Maker Lead Rank Lead Scoring 20
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