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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

In August, Forrester Consulting found that 85 percent of enterprises agree that buyers will dismiss their brand if they don’t provide tailored information. The result for global enterprises like IBM, American Express, PayPal, and Quest Diagnostics is better win rates, larger deals, and higher customer retention. Field Sales.

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Top Sales Books to Read in 2013

Fill the Funnel

The Essential Handbook for Prospecting and New Business Development. Prospecting is a topic that every sales organization should be talking about every day. He hits topics like “inside sales” and “Sales 2.0? He believes in field sales, face to face and traditional selling. Simplified.: