To Chatbot or Not to Chatbot for B2B Lead Generation?
Cience
JULY 25, 2019
Similarly, in B2B, buyers ask questions to sales and expect an immediate response. One could argue that B2B buyers are trained in a B2C world and bring those expectations forward everywhere they go. Similar to many sales organizations, all SDRs in CIENCE have a “canned responses” file. By medium: Website. Social networks.
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