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HOW TO SELL TO LEADS DURING AND AFTER COVID-19

MarketJoy

With the stock market being so volatile and thousands of people being furloughed, it seems as if the economy has stepped over the pause button. Some of the propositions that were once normal and appealing will not resonate with your prospects today. Your prospects’ attention is more divided than ever. COLLABORATE, DON’T PITCH.

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Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

The most important thing about any go-to-market approach is the buyer and the buying process. It’s the seller’s responsibility to adapt its approach to the market ; it’s not the market’s responsibility to adapt to any company. But aren’t ecommerce and digital marketing growing and becoming dominant channels? .

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Managing an SDR Team Remotely During COVID-19

The Bridge Group

As basics, make sure your reps have a decent headset , maybe an external keyboard + mouse , and a laptop riser (posture care is health care!). You need to hear what prospects are saying and you need to hear it now. What are prospects bringing up? We don’t know how long this will last. And I love it. haven’t a clue.

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