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Selling in the new normal marketplace

Sales Training Connection

JANUARY 11, 2012

New Normal in Sales. In some cases, such as the health care industry, these changes can legitimately be labeled transformational – as a result who does the buying, what they buy, and what they are willing to pay for it have all changed. What does this all means for sales leadership?

Pivotal 69
Pivotal Health Care Training B2B 69
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How DuPont engages C-suite buyers with custom content hubs | Maestros of Modern Selling Blog Series

Showpad

JUNE 20, 2022

DuPont’s sales team focuses mostly on enterprise deals—universities, health care providers, retailers, food service, and national hospitality chains. To contend with the large, complex buying journeys that are common in the world of enterprise sales, they use account-based marketing (ABM). .

Account Based Marketing 98
Account Based Marketing Buyer Scale Customer 98
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