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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

To help you identify how good your open rate is, the HubSpot team analyzed open rate data from 25,000,000+ emails across 29 industries. Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. Healthcare: 33%.

Industry 141
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The Ultimate Guide to Sales Forecasting

Hubspot Sales

Simultaneously, look at bumping up marketing spend and investing in prospecting training for your reps. In addition, a sales forecast is a powerful motivation tool. Market changes: Stay on top of what’s happening with your buyer’s customers. You can bucket each deal type by average sales cycle length. Intuitive Forecasting.