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Overcoming “Failure to Impact” Syndrome

Steven Rosen

The typical response goes like this: You devise several homemade remedies to ensure you do better next year. Create a better incentive plan. If your sales force suffers from “failure to impact syndrome” , homemade remedies are not going to work. Hire only top sales reps. Focus on growing key customers.

Hiring 179
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Companies Must Care How Revenue is Earned

Pipeliner

21st Century Fox certainly has an economic incentive to keep Bill O’Reilly on air,’ said Brett Harriss, an analyst at Gabelli & Company, adding that any backlash the company faces from advertisers would be temporary.” We don’t care if our pharmaceutical price hikes make life-saving medications unaffordable (Turing).

Revenue 66