Remove Incentives Remove Loyalty Remove Tools Remove Workshop
article thumbnail

WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

In other words, the goal of lifecycle marketing is to create brand loyalty. Automated prospecting might also be effective in B2B marketing, using CRM tools, by creating drip campaigns and generating interest in the potential customer. Giving loyalty bonuses. Referral & Loyalty. Strategies: 1.Every Strategies: 1.Providing

article thumbnail

The ultimate sales guide to setting and discussing pricing

OnePageCRM

But they used a different incentive… Alternative currencies. In 2013, after spending 2 days at a workshop with Seth Godin, Tom Morkes decided to turn his collection of my notes, sketches, and ruminations into a pdf to give away to his (tiny) 166-subscriber audience. It’ll increase loyalty and referrals. Same with Dropbox.

article thumbnail

Pricing Strategies for Your Product or Service [Ultimate guide]

OnePageCRM

But they used a different incentive… Alternative currencies. In 2013, after spending 2 days at a workshop with Seth Godin, Tom Morkes decided to turn his collection of my notes, sketches, and ruminations into a pdf to give away to his (tiny) 166-subscriber audience. It’ll increase loyalty and referrals. Same with Dropbox.