Solving the SDR to AE Handoff: An Actionable Guide for Sales Development Leaders
Sales Hacker
DECEMBER 5, 2017
Note: My perspective is from an organization that uses mostly Outbound SDRs. Here’s the problem with most (not all) outbound setups. If many, (or all) of the elements listed above are causing breakdowns in your sales process, it may be time for a deep dive sales process audit to address and remedy your issues.
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