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'Sales Process' Is In The Air

The Ultimate Sales Executive Resource

There is a lot written about the sales process these days: Dave Brock has written several pieces on the sales process recently. Ardath Albee in her book “eMarketing Strategies for the Complex Sales” proposes a marketing flavored look on the buyer's journey.

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Solving the CRM Problem

Understanding the Sales Force

CRM is not consistent with sales process. CRM is viewed as busy work rather than a tool. Last week I spent 90 minutes with another client (8 people from Operations, sales, customer service, and marketing) showing them how CRM could be the answer to their inaccurate forecasts and pipeline reports. Please join us!

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