Pointclear

JULY 29, 2014

The sales manager, Mark, was adamant that his salespeople were following up the good leads and only ignoring the unqualified, ‘never-gonna-buy’ leads. “They know instinctively,” he said, “who the buyers are, and Marketing isn’t finding enough ‘good’ leads.

Lead Qualification 258

Lead Qualification Lead Generation Follow-up Leads 258

Pointclear

FEBRUARY 23, 2018

At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. We can do that because the associates on our team have what it takes to have the interactions that generate quality leads. At PointClear, our average associate is 50. years—twice the industry standard.

Sales Qualified Lead 100

Sales Qualified Lead Forecasting Outsourcing Services PointClear 100

Pointclear

SEPTEMBER 10, 2013

If this is true, and no one has refuted me yet, why isn’t marketing management (and everyone in the marketing department) compensated in some manner on revenue the same way sales people and sales management are paid? Is this good or bad? Eric and I didn’t agree on everything, and that’s ok. But what do you think?

Compensation 208

Compensation Revenue Marketing Sales Qualified Lead 208

Pointclear

JUNE 15, 2017

When I reported on the log jam, I thought the sales manager was going to have a heart attack on the spot. What started off with the good intentions of not wasting a salesperson’s time on unqualified leads resulted in huge negative consequences. This cost the company $1.2 million in salary and benefits.

Sales Qualified Lead 140

Sales Qualified Lead Lead Rank Lead Scoring Telemarketing 140