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Building Seller Knowledge: The Key to Sales Readiness

Mindtickle

Countless professions — from doctor to teacher to pilots to electrician — require years of formal training, hands-on practice, and official assessment of skills, and have further requirements for continuous education to maintain their licenses. The topics and content that sellers need to be enabled on is dynamic.

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9 Surefire Ways to Make New Sales Messaging Stick

Gong.io

After you develop sales messaging that matches your strategic needs and selling scenarios, deploy them as sales enablement content. . Whether that’s handling objections from cold prospects, or selling more licenses to an existing customer , there are a predictable set of conversations all your sellers experience.