Sales and Marketing Management

FEBRUARY 22, 2021

Still, virtual events were unchartered territory. On the other hand, we saved on travel expenses for the handful of employees needed to staff the event, along with the booth set-up costs. We had participated in these events in past years with strong results, which made the decision process simple.

Webinar Metrics 177

Webinar Metrics Lead Rank Marketing Qualified Lead Cancellation 177

Hubspot Sales

JANUARY 9, 2018

For example, HubSpot salespeople might primarily sell marketing software to CMOs and sales software to sales directors. Factor in your product’s price, total addressable market (TAM), market penetration, and resources (including your sales headcount and Marketing support). If you have territories, assign a sub-goal to each.

Buyer Persona 145

Buyer Persona Referrals How To Commission 145

Tony Hughes

MARCH 4, 2018

Andreessen put it best: "Software is eating the world." For sales, there needs to be an acknowledgement that there are different types of sellers – inside salespeople, key account managers, territory salespeople, and other specialties that have unique skill sets. Tibor Shanto wasn't sold that the death of the salesman 2.0

Hiring 68

Hiring Top of Funnel Lead Rank Lead Scoring 68