The Top 52 Sales Books Every Sales Pro Should Read
SEPTEMBER 19, 2018
Selling software-as-a-service? It wasn’t until I graduated from my “tour of duty” in sales and moved on to run product marketing that I read this book. Jordan’s tour de force on measuring, evaluating, and inspiring the modern sales force. Power Prospecting. That’s Power Prospecting. Predictably Irrational explains the science behind human folly and offers great insight into the inner-workings of our own minds and the minds of our prospects.