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How Younger Generations are Disrupting B2B Buying

Zoominfo

The marketplace is not just about products or services — digital platforms, social influences, company values, personalization, and authenticity all matter to younger generations. Try it Now Creating Community Establishing a community is a great way to make your brand advocates feel connected. Take the assessment today!

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Message to Management: Sales Trends in 2022

No More Cold Calling

Bernard Marr reports in his article, Future of Work: The 5 Biggest Workplace Trends in 2022 : “The World Economic Forum predicts that AI and automation will lead to the creation of 97 million new jobs by 2025. What doesn’t change is that our community is comprised of people. As our world and culture change, so will sales—and that’s OK.

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Understanding Local Business Audience for Successful Pitching

BuzzBoard

For digital agency sales reps, ‘local business’ isn’t just a category—it’s a gateway to thriving communities and diverse audiences. Media Consumption: Understand their preferred sources of information—local news outlets, community forums, specific websites, etc. Each community exhibits individualistic qualities.

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Thrive in Your Career When Moving to a New City

Smooth Sale

It could entail participating in community projects, attending seminars, or joining local branches of professional bodies. It involves integrating into the community, which can profoundly impact your professional relationships. There are local online forums to make your professional brand known and visible. Celebrate Success!

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What’s the Best Way to Network With Local Business Owners?

BuzzBoard

Participation is more than a chance to pitch your agency’s services: it’s an opportunity to better understand the needs of your local business community. Additionally, networking mixers offer valuable insights into the dynamics of business within the local community.

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The B2B Marketer’s Ultimate Guide to Reddit

Zoominfo

Reddit, a popular social networking site and forum, has over 300 million users, 140,000 active communities, and boasts over 14 million monthly pageviews ( source ). Rather than one centralized location, Reddit is made up of hundreds of thousands of subfolders that act as individual forums—referred to as “subreddits”.

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Mereo Principal Seeks to Serve His Alma Mater

Mereo

This mindset can deepen the meaning in our personal lives and spread into our communities. Over the summer, Joel earned the Philip Philip Mitchell Alumni Service Award for his volunteer work with his alma mater, Pennsylvania State University. It has for our principal Joel Reed.

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